price with clarity and confidence

Empowered price coaching for female-led businesses who want to create

profit. impact. growth.

Uplifting Value works with you to confidently explain to yourself and your clients, the value of your work and why you price the way you do.

Are you ready to break free of being underpaid, over-worked and overwhelmed?

It’s time to price based on the value you uniquely provide

Price with Clarity and Confidence

01

Take the guesswork out of pricing

Gain CLARITY on your PRICING. Learn to price by quantifying the value you uniquely provide to your clients. Work together to create a ‘value creation bank’ and see your impact (to your clients) written down in words and numbers. Numbers that won’t change when you are having a bad day.

02

Live the life you want

Ensure you are viable from a business and personal perspective by finding the balance between price/income, cost, and time. TIME is a cost you can’t afford not to take account of. Earning money while feeling overwhelmed is not a long-term strategy.

03

PRICES GROW WHEN YOU GROW

Ensure your pricing is not set and forget. Set growth triggers and reward yourself for becoming more experienced, when you invest in your business and when you provide more value.

how we can work together

Be grateful for what you have and earn what you deserve

OWN your pricing program

Own your pricing strategy with our comprehensive one-on-one program where we work with you to confidently explain to yourself and your clients, the value of your work and why you price the way you do.

We work with you to provide confidence in your business viability by ensuring your income is in balance with your costs and your time.

We also work with you to ensure that your pricing is not set and forget and that your pricing grows when you grow.

pricing clarity program

This one-on-one program gets you focussed on clarity and confidence in quoting your pricing, ensuring that it’s well considered and not about you as an individual, but rather the work that you do.

See your impact (to your clients) written down in words and numbers. Numbers that won’t change if you are having a bad day. 

So that even your pricing can uplift you.

pick my pricing brain

Need something short and sharp to help you gain some quick pricing wins?

Tap into Anna Lamb’s over 20 years pricing experience and get pricing advice specifically tailored to your business.

hi, i'm Anna

Meet your pricing expert that uplifts

I have spent over 20 years helping brands such as Lenovo, Harper Collins Publishers, AAT Kings (Travel Corporation), NCR and more price their products or services.

Having seen individuals (especially females) including myself undervalue themselves, impacting their self-confidence and feeling resentful, I resolved to work on myself and help others to truly step into their work’s worth.

I founded UPLIFTING VALUE to give back my expertise to female entrepreneurs and small businesses so that they can uplift themselves, value their work’s worth and price accordingly.

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Let’s work together!

Are you ready to earn your work’s worth?

Where you are confident in quoting your price, knowing it’s been well considered and not about you as an individual, but rather the work.

Book a call and let’s have a chat about all things pricing and find out the best way I can help you.

on the blog

uplifting and pricing

KNOW LIKE TRUST (KLT); THE TRUST IN PRICING

This final piece of our three-part series on ‘Know Like and Trust’ in pricing focuses on “TRUST”. Transparent pricing fosters trust, avoiding surprises at checkout. Inspired by Brené Brown’s BRAVING concept, it suggests self-reflection to ensure trustworthiness in pricing—covering boundaries, reliability, accountability, and generosity—essential for customers to trust your services.

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KNOW LIKE TRUST (KLT); THE LIKE IN PRICING

The blog post discusses the ‘Like’ aspect of the ‘Know, Like, Trust’ approach in business, particularly pricing. It highlights that business owners often intertwine pricing with self-worth. The writer suggests a perspective shift to the customer’s viewpoint, emphasizing that understanding client problems and providing solutions enhances client satisfaction and, in turn, they may like or even love your service.

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Know Like Trust (KLT); the KNOW in Pricing

This blog post explores the ‘Know’ phase of the ‘Know, Like, Trust’ pricing methodology. It discusses the pros and cons of displaying pricing on your website, highlighting the importance of alignment with your brand, understanding customer preferences, saving time, and influencing customer choices. The post also suggests displaying a price range or ‘from’ price for bespoke projects to facilitate value-based conversations.

Read More »

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Pricing Strategy Workbook

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